What must be included in real estate advertising to comply with regulations?

In real estate advertising, it is essential to comply with regulations that ensure transparency and professionalism. One crucial requirement is the inclusion of the broker's name and the term "broker." This promotes accountability and helps consumers identify who is responsible for the advertising and the services being offered. By prominently stating the broker's name, clients and potential clients can verify that they are working with a licensed and registered real estate professional, thus fostering trust in the transaction process.

Including the broker's name serves to protect consumers by providing clear information regarding the licensing status and authority of the broker overseeing the real estate activities. It also aligns with ethical standards and legal requirements, ensuring that all marketing materials are truthful and not misleading.

The other choices, while they may be useful for marketing and branding, do not fulfill the legal obligations set forth by regulations governing real estate advertising. Personal achievements, marketing strategies, and listing details may enhance an advertisement but do not hold the same regulatory importance as the broker's identification.