What happens to a broker’s license if they do not notify the commission of a trade name change?

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When a broker fails to notify the commission of a trade name change, the consequence is that the trade name will not be recognized. This is important because a trade name is essentially how a business presents itself to the public, and proper notification ensures that all records are updated accordingly.

If a broker does not inform the regulatory body about a change, it means the trade name under which they conduct business is outdated or incorrect in official records. This can lead to complications such as legal issues or misunderstandings with clients, as the business will not properly align with the name under which it is operating. Maintaining accurate and current information with the commission is crucial for compliance and reflects the professional standing of the broker.

Therefore, while there may be other implications of not notifying the commission, the immediate and key issue is that without that notification, the new trade name simply does not have official standing and is not acknowledged within the context of the broker's licensed activities.

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